Frequently Asked Questions

What is Fiero Tequila?

Fiero Tequila is the spiciest infused tequila in the U.S. with LOCALLY GROWN PEPPERS for a flaming agave experience. This signature tequila is made for those who never shy away from a challenge.

How spicy is Fiero Tequila?

Fiero Habanero Tequila is the spiciest tequila in our collection since habanero peppers are 100,000 - 350,000 SHUs* and Fiero Serrano Tequila is Medium Spicy since serrano peppers are 10,000 - 23,000 SHUs* in comparison.
*Scoville Heat Scale identifies heat of peppers

How should Fiero Tequila be consumed?

You can enjoy Fiero Tequila in various ways:

Make spicy cocktails in a flash : margaritas, palomas, cantaritos and more! Visit our recipe page for ideas.
Neat, on the rocks or as a challenge shot for a full flavor experience.
Experiment with mixers and garnishes to find your perfect combination.

Where does Fiero Tequila come from?

Fiero Tequila is made in Tequila, Jalisco. You will notice the ‘Tequila MX 46400’ on our bottle and that is the zip code of our distillery named 'La Purisima' at Casa Don Roberto.

Is Fiero Tequila available for purchase online?

Yes, you can buy our Fiero Tequila directly from our website. We offer convenient online ordering and shipping throughout the United States, bringing the heat straight to your doorstep.

What makes Fiero Tequila different from others?

Fiero Tequila is all-natural and additive-free. We infuse fresh, farmer’s market peppers then filter and bottle…that’s it! It is just like a DIY infusion but with consistent heat that tastes like a bite of fresh pepper backed with smooth agave.

Is Fiero Tequila additive-free?

Yes! Fiero Tequila is additive-free. We infuse fresh, farmer’s market peppers then filter and bottle…that’s it! There are no additives like caramel color, flavorings etc that can be found in other tequilas. It is just like a DIY infusion but with consistent heat that tastes like a bite of fresh pepper backed with smooth agave.

Can I gift Fiero Tequila to someone?

Definitely! Fiero Tequila makes a unique and memorable gift for tequila enthusiasts and anyone who enjoys bold flavors.

Are there any special promotions or discounts available?

We occasionally run promotions and discounts on Fiero Tequila products. Be sure to subscribe to our newsletter and follow us on social @fierotequila to stay updated on the latest offers.

How can I contact customer support if I have more questions?

If you have any further questions about Fiero Tequila, please write us through our contact form.

If you need assistance with your order, please contact our customer support team at onlineorders@fierotequila.com

Is Fiero Tequila suitable for people who don't like very spicy foods?

Fiero Tequila offerings vary in heat levels, so there's likely an option that would appeal to those who prefer milder flavors. We recommend starting with a lower spice level and gradually exploring more adventurous options. You can also start with a split-base cocktail 1:1 ratio with Fiero Tequila and a blanco tequila to test your palette. Many of our customers say they don’t like spicy food but love the heat of Fiero Tequila in their cocktails. Be a Heat Seeker!

How should Fiero Tequila be stored?

To maintain optimal flavor, store your Fiero Tequila in a cool, dark place away from direct sunlight and extreme temperatures. Once opened, tightly seal the bottle and consume within a reasonable timeframe for the best taste.

Where can I find Fiero Tequila?

Fiero Tequila is available nationwide at bars, restaurants and retailers,visit our store locator to find locations near you!

How do I get Fiero in my account?

Please click here for a list of our distributors by state.

Who is the distributor in my state?